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Strike two

September 11, 2008

Arguably, you could maybe give the Jerry Seinfeld-Bill Gates a pass for not hitting one out of the park with their first ad, despite the fact that it was a bunt foul in the annals of advertising. And maybe I was a bit hasty with saying that the $300 million that they spent on this ad campaign is wasted

Or maybe not.

You be the judge of this, the next Microsoft ad in the series, which is probably as bad — no, it was as esoteric — as the first one. What’s even sadder is that it’s not funny.

Not only that, at least the Mac ads are humorous and — hey — the ads actually talk about computers.

It will be interesting to see what comes next. I could understand that you may not want to directly involve computers in an ad — it worked in this ad 24 years ago — but the way the current ad agency is handling Microsoft’s ad borders on criminal.

Good thing for us, too.

[FSF Associate Member](Fedora ambassador Larry Cafiero runs HeliOS Solutions West in Felton, California, and is an associate member of the Free Software Foundation.)

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