I don’t know if the same ad agency which made the obtuse Jerry and Bill ads is responsible for the current “I’m a PC” ad — frankly, I don’t really care — however the latter commercials are remarkably better than the former.
And, naturally because it’s advertising — and not only that, but advertising for Microsoft, which arguably can be considered redundant in the deception department) — it’s misleading. Shocking, I know, but still.
We could blame Apple for fostering the misconception that PCs equal Microsoft. After all they started this whole nonsense with their “I’m a Mac” ad pitting a cool guy, or so goes the perception, in comparison against a drone-like PC user. So the groundwork that PC equals Microsoft has been laid long ago.
However, the fact remains that PCs do NOT equal Microsoft. PC no longer really equals Intel, despite years of dominance by that processor.
Joe Panettieri reminds Microsoft that they are not necessarily “PC” with their PC ad in his blog at Works with U. Despite the fact I think Joe gives too much credit to Microsoft for making the personal computer available to all — items that are hashed out in the comments on his blog, so I won’t go into detail here — it makes the original point that — and I can’t stress this enough — (ahem) PCs DO NOT EQUAL WINDOWS!
Like Joe, I’m a PC. A GNU/Linux PC. I’m also a Mac, a GNU/Linux Mac if you must know.
(Fedora ambassador Larry Cafiero runs HeliOS Solutions West in Felton, California, and is an associate member of the Free Software Foundation.)